I help investment funds and capital raisers do one thing well:
turn curious strangers into committed investors.
Most of the funds I work with have a proven track record and a compelling story. What they are missing is a marketing operation that consistently communicates that story, builds trust over time, and guides people through the decision process without having the founder do it all manually on every call.
That is where I come in.
I work as a fractional marketing director, which means I step in and actually run the function. I direct strategy, manage the team, build systems, and own outcomes. My background spans over $100M in equity supported across real estate and energy funds, including growing one fund's email database 7x, expanding their LinkedIn audience 6.5x, and helping them surpass their raise targets by 20% in the first year.
Most of the funds I have spoken with share the same set of problems. Their pipeline is full of leads that never convert. Their best investors found them by accident, not by design. The founder is still personally handling every investor conversation because there is no system to do that work between touches. They are managing a PR firm, a freelancer or two, maybe an agency, with no one tying it all together. And marketing feels like something that happens in bursts rather than something that compounds.
Those are not awareness problems. They are marketing infrastructure problems. And that is what I build so the operator can get back to finding deals.
Book your clarity consultation to see if it makes sense to work together, or I'll point you in the right direction.
About Evan Umberger
I work with experienced capital raisers and financial advisors who want authority to feel clear, consistent, and verifiable as visibility increases.
Before focusing exclusively on authority work, I spent years inside commercial real estate capital-raising teams, supporting over $100M raised across multiple asset classes through investor education, books, podcasts, and masterclass webinars.
My approach is creative, yet analytical and data-driven.
Define the credibility gap
Prepare authority deliberately
Apply it with precision
Simplify
Your Marketing with
Impactful Strategies
The investor nurture system, CRM workflow, or reporting dashboard that turns a leaky pipeline into a predictable one.
Unify
Your Message with
Meaningful Content
A producer for your book, podcast, webinar, or virtual summit, built into a funnel that turns listeners and readers into booked calls.
Amplify
Your Team with
Purposeful Leadership
A fractional marketing director running your weekly team cadence, KPI scorecard, and vendor coordination, so nothing falls between a PR firm, a freelancer, and an agency.
